About Sift

Sift was created to celebrate life’s moments.

The big ones, the small ones, and everything in between.

For 16 years, we baked for birthdays, weddings, milestones, and just-because days across Northern California. What began as a single bakery grew into multiple locations, a nationwide shipping program, and a brand known for flavor, fun, and thoughtful celebration.

How Sift evolved

Like many small businesses, Sift reached a turning point.

Rather than forcing the old model to fit a new world, we chose to evolve how people celebrate with Sift.

Today, Sift continues through cake mixes, frostings, and party favorites made for home baking, gifting, and modern life. Fewer lines. Less rush. Same heart.

What Sift is today

Sift focuses on:

Bake-at-home cake mixes
Celebration-ready frostings
Easy, delightful ways to celebrate the moment

Whether it is a birthday, a best-friend surprise, or a just-because Tuesday, Sift is here to make celebrating feel special.

Looking ahead

We are proud of where Sift has been and excited about what we are creating now.

New products are in development.

If you have celebrated with Sift before, we are glad you are here.

If you are new, welcome. We are happy you found us.